Introduction
Nissan Motor India has announced a major product push with three new vehicles planned to launch by 2027. This strategy is part of Nissan’s long-term plan to revive its business in India and strengthen its market presence. After a period of limited launches, the company is now focusing on family-friendly SUVs and MPVs that cater to Indian customer preferences.
The product push is complemented by dealer network expansion and local manufacturing, which will help Nissan reduce costs, improve delivery timelines, and provide better service across India.
Nissan’s Roadmap for India
Nissan’s strategy for India includes:
- Launching three new vehicles between 2026–2027
- Expanding the dealer network from 155 to 250 outlets
- Local manufacturing at Chennai plant for cost efficiency
- Focus on family-oriented, feature-rich, and competitively priced vehicles
This roadmap shows Nissan’s commitment to long-term growth in India and its aim to compete strongly in the SUV and MPV segments.
Key Highlights of Nissan India’s Product Push
| Model Name | Segment | Launch Time | Key Features | Target Buyers |
|---|---|---|---|---|
| Gravite | B-MPV | Early 2026 | 7-seater, flexible interior, infotainment | Family buyers, fleet operators |
| Tekton | Mid-Size SUV | Mid-2026 | Bold design, feature-rich, petrol/hybrid | Urban SUV buyers |
| C-SUV | Seven-seater SUV | Early 2027 | Spacious, premium features, comfort | Premium family buyers |
First Launch: Nissan Gravite MPV (Early 2026)
The Nissan Gravite is a seven-seater B-segment MPV expected to launch in early 2026.
Key Features:
- Flexible 7-seater arrangement
- Spacious and comfortable cabin
- Modern infotainment system
- Enhanced safety features
Target Buyers: Families, fleet operators, and practical car buyers
The Gravite will cater to Indian families looking for a practical, spacious, and stylish vehicle. With the growing popularity of MPVs in India, the Gravite is expected to be Nissan’s entry-level family vehicle and compete with other popular MPVs in the market.
Second Launch: Nissan Tekton Mid-Size SUV (Mid-2026)
The Nissan Tekton is a mid-size SUV planned for launch in mid-2026.
Key Features:
- Bold and modern SUV design
- Feature-rich interiors
- Petrol and hybrid powertrain options
- Comfortable ride for both city and highway
Target Buyers: Urban SUV buyers, small families, young professionals
The Tekton will compete with Hyundai Creta, Kia Seltos, and Maruti Grand Vitara. This SUV segment is one of India’s fastest-growing, and the Tekton aims to attract buyers seeking style, utility, and advanced features.
Third Launch: Seven-Seater C-SUV (Early 2027)
The third model will be a larger seven-seater C-segment SUV, arriving in early 2027.
Key Features:
- Three-row seating for large families
- Premium comfort and advanced features
- Spacious boot and cabin
- Modern safety and infotainment systems
Target Buyers: Premium family buyers and long-distance travelers
This SUV will strengthen Nissan’s presence in the high-demand family SUV segment and provide options for buyers seeking more space and luxury features.
Dealer Network Expansion
Alongside product launches, Nissan is planning to expand its dealer network from 155 to 250 outlets by 2027.
Benefits of Expansion:
- Increased customer reach
- Improved after-sales service
- Greater visibility in Tier-2 and Tier-3 cities
- Faster vehicle delivery
This expansion is crucial to rebuilding customer trust and ensuring the new vehicles are easily available across India.
Why This Product Push Matters
- Helps Nissan regain market share in India
- Increases brand visibility and awareness
- Targets high-demand SUV and MPV segments
- Provides modern, affordable, and family-friendly vehicles
- Supports long-term growth through local manufacturing and dealer expansion
With SUVs and MPVs dominating the Indian market, this three-car launch strategy is expected to strengthen Nissan’s presence and attract a wider customer base.
Conclusion
Nissan India’s roadmap from 2026 to 2027 shows a clear focus on growth, innovation, and customer satisfaction.
The Gravite MPV, Tekton SUV, and seven-seater C-SUV will help Nissan expand its reach in India’s fast-growing automotive market.
Combined with dealer expansion and local manufacturing, this product push highlights Nissan’s commitment to Indian customers and its strategy to become a strong competitor in the SUV and MPV segments.
More:- Nissan India 3
